Design for the opportunity > task

Hey folks,

Here are the top 10 things I found worth sharing and your UX tip of the week.

Top 10 things worth sharing this week

1. Explore 16 new design patterns for AI that empower people. We need this work now because AI makes trust more complicated.
   
   

2. We create customer disloyalty. We must start seeing low loyalty or low retention rates as things our company actively or passively does.
   
   

3. Rebecca Granat Shapiro shared how to align your team’s expectations on timing, deliverables, and process in 4 Types of Design Projects for UX Roadmapping and this Guide to UX Planning.
   
   

4. “Without establishing conceptual fidelity through tools like the primary user benefit, designers risk creating negative value for their teams.” Visuals are a core part of the design process, but they can also conceal incomplete thinking. More from Pavel Samsonov in Design without process, or the form factor trap.
   
   

5. Learn when to consider running a tree test and how to interpret the results.
   
   

6. Are you familiar with the SCAMPER method? Learn how to use this ideation method in UX.
   
   

7. “Instead of having to learn how to talk to computers, we taught computers how to talk to us.” More on how conversational AI is shaping the future of UX. See also: Conversational Design.
   
   

8. Jorge Arango brainstormed five future roles for design: meta-designer, chief ontology officer, coherence generator, drifting clarifier, and pattern wrangler.
   
   

9. The 8 golden rules of interface design from Ben Shneiderman in 2016 recently surfaced again online. Worth a look.
   
   

10. Bookmark this shortlist of valuable design system resources: guide, checklist, database, resources, and component research.
    
    

Thanks for reading!

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Sincerely,
Gerren